Niels Brock is one of Denmark’s largest education institutions with more than 20,000 students in this country and over 2,000 students in China..
In 2010 they wanted to launch a campaign site for young, who still hadn’t decided what education to choose. They had made a large focus group work which told them that their potential new students wanted a site that worked well on mobile and which had lots of video.
Together with the media department at Niels Brock we created a WordPress solution that could handle background video in full screen, large sliders, YouTube videos and image galleries.
The site adapts to different devices, where mobile phones for example don’t allow videos to play automatically.
Niels Brock tells us that not only is it a site that has created a large interest in their target group, but it has also turned out to be something that their employees feel proud to show to others.